How to Build a Sustainable Publisher Mix
A strategic guide for brands looking to scale affiliate revenue without burning out their publisher relationships. Affiliate marketing is no longer just about flooding your program with hundreds of coupon sites and hoping something sticks. A sustainable publisher mix—the right balance of affiliates across content, coupon, influencer, and loyalty models—ensures long-term growth, stronger ROAS, and […]
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Why Agencies Beat Networks in Affiliate Marketing
Affiliate marketing has evolved into one of the most powerful performance-based channels for digital growth. Whether you’re a brand looking to scale revenue or a marketer exploring passive income streams, this guide breaks down the fundamentals, strategies, and tools you need to succeed. Affiliate marketing has become one of the most cost-effective performance channels for […]
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